The Springnificent Seven – Cameron’s Rye Bock 650 ml


Putting a twist on the classic Bavarian maibock, Cameron’s is using its signature rye malt to brew a unique German-style lager. Cameron’s Rye Bock is inspired from the classic Bavarian ‘maibock’ that was brewed to help ease the transition between long, cold winters in the foothills of the Alps and the blazing hot summers that followed.

The style known now as “bock” was a dark, malty, lightly-hopped ale first brewed in the 14th century by German brewers in the town of Einbeck. The style from Einbeck was later adopted by Munich brewers in the 17th century and adapted to the new lager style of brewing. Due to their Bavarian accent, citizens of Munich pronounced “Einbeck” as “ein Bock” (“billy goat”), and thus the beer became known as “bock”.

This golden-orange and medium-bodied bock is extremely smooth and rich in character. We selected German specialty hops, including Hallertau, to create a hint of floral aroma in this complex lager. A malt-accented ‘bockiness’, balanced with earthy and floral hop character combines with Cameron’s signature use of rye malt for a pleasant dryness and subtle, peppery flavour. This creates a delicious variation on a classic style. 650 ml, 6.3% alc./vol.

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